Case study
  • CompanyAcro Aircraft Seating
  • CountryUK
  • IndustryManufacturing

Building foundations for growth at Acro Aircraft Seating

Acro Aircraft Seating – a rapidly growing organisation, based in the UK – have big plans for growth after investment from their new Chinese owners, ZTC. How could they achieve this “order of magnitude” growth yet still hold on to the best of their culture that made them the success they are today?

Our approach

Tap’d Solutions were tasked by Cathy Girling, HR Director at Acro Aircraft Seating to identify the behavioural traits that were the drivers of the positive culture that enabled the company’s success to date. These identified traits would then become the central core to the design of the entire employee lifecycle from recruitment, selection and onboarding to development pathways, talent succession planning and performance review.

We undertook a research exercise that spanned stakeholder one-to-one interviews, interactive focus groups with workers from every part of the business. We also reviewed historical information to gather as much relevant raw data as we could to support the quest to identify the essence of what makes Acro leaders and employees the successful teams and individuals they are.

Through an iterative and robust process, we identified key themes that were common across the data we had collected and we were able to create a set of behavioural indicators, in Acro language, across five different areas of observable behaviour.

The results

Following the presentation and training to the executive board and HR team, a manager and employee communication strategy was developed and implemented to engage and inform the Acrolytes (Acro employees) of the new potential to use these behavioural indicators to enhance their performance and self development.

Initial feedback has been positive with a roadmap strategy already underway to enhance the recruitment, onboarding and performance experiences in the first phase.